Unscripted and Reality Shows
Turn reality viewers into voters, buyers, and subscribers
Tivio Studio adds a participation and monetization layer on top of your existing reality video feeds: live episodes, 24/7 house streams, linear channels, and catch-up VOD.
What this means for reality producers & rights owners
Increase ARPU per episode with paid voting, premium unlocks, and in-stream commerce
Keep participation inside the viewing experience, reducing drop-off and churn
Capture first-party intent signals sponsors and distributors value
Reach mass audiences via operators & EPGs without app-download CAC
Participation is your new P&L
Every vote, unlock, and shoppable moment becomes measurable revenue.
Rights‑safe interactivity
Standardize the experience across licensees while keeping control of data and monetization logic.
Episodes drive fandom, not revenue
Reality and unscripted wins on fandom - but most monetization still stops at the episode boundary. Viewers watch on linear or operator TV, then transact and engage elsewhere. Meanwhile, rights pricing compresses when you sell “reach” instead of performance, and D2C participation experiences get buried behind app fatigue.
Participation leaks to second screens
Voting, shopping, and hype move to social platforms and marketplaces - taking money and data with them.
Operator friction
Tentpole episodes deliver attention spikes, but not provable commercial upside in deals.
The operator gap
Set-top box audiences are massive, but rigid TV environments block dynamic participation.
The Opportunity
Make reality feeds revenue-ready
Reality is built for lean-forward viewing. When participation lives inside the stream - and the same interactive layer travels across linear, OTT, Pay-TV, FAST, and Smart TV - a single episode becomes an always-on commercial ecosystem. What becomes possible:
License performance, not just reach — votes, transactions, unlocks
Launch a 24/7 “Extra Channel” where superfans pay for deeper access
Sell sponsorships backed by measurable engagement and conversion
Standardize interactivity globally with unified unified analytics and format control
What Tivio Studio Does for Reality TV
Interactive
Participation that follows the narrative beat: voting, shopping, premium cams, and unlocks.
Measurable
First-party signals teams, sponsors, and distributors can act on: not anonymous reach.
Syndicatable
One interaction layer deployed across Pay-TV, FAST, Smart TV, web, and mobile.
Protect and boost format rights
Mandate Tivio’s participation engine as part of the format package - so every licensee launches with monetization and measurement built in. You gain:
Higher rights value with performance proof
Consistent global experience that protects the format
Unified first-party data across territories
Faster launches for new mechanics (weeks, not months)
Scale the “Extra Channel” without app fatigue
Package 24/7 live feeds, bonus cams, and companion programming as interactive channels placed directly into operator EPGs and FAST menus. You gain:
Instant mass reach through existing TV households
Lower CAC by converting guide-level discovery
Higher retention between episodes and seasons
Operator-ready pilots that de-risk large deals
Why reality formats choose Tivio Studio
Bold, in-flow interactivity timed to story beats
Zero-CapEx overlay: no rebuilds or workflow disruption
Operator-grade reach via EPG and TV-native UX
Monetization beyond ads & subs with hybrid models
Proof & Examples
Illustrative examples of how we assist our creators in achieving growth.
Overview of Interface
Designed with an intuitive experience users love.
An intuitive interface means can quickly understand how to perform talks without the need for training or guidance.
Success story
We helped Oktagon to gain thousands of subscribers
The platform is ready for Subscriptions, Pay-Per-View, or advertisements. Or even combination.
Monetization
Unlock sustainable growth and powerful monetization
An intuitive interface means can quickly understand how to perform talks without the need for training or guidance.
Product Features
Everything under the hood – peak-time delivery, rights control, payments and support – is handled by Tivio Studio, so your team can focus on athletes, schedules and sponsors.
Event-Proof Streaming
Redundant encoders, multi-CDN delivery and automatic failover keep streams online even when audience spikes at ring-walks, penalties or overtime.
Rights, Regions & Blackouts
Apply per-event rules for countries, platforms and blackout zones. Manage direct-to-consumer, broadcaster and operator rights from the same control panel.
Flexible Monetization
Support free streams, PPV, season passes and memberships side by side. Run early-bird pricing, bundles and promo codes without engineering work.
Sponsor & Ad Activation
Add branded overlays, lower thirds, QR codes and mid-roll ad breaks to your streams and channels. Track impressions and clicks so sponsors see real value.
Performance & Fan Analytics
Understand who watches, where and on which device. See retention, conversion to paid and content that drives the most revenue, then plan your calendar accordingly.
Dedicated Event Support
Prepare each marquee event with our live-ops team, dry-run key moments and monitor streams together in real time – with clear SLAs and escalation paths.
Teams like yours rely
on Tivio Studio.
Client's Words
"During our championship finals we had zero streaming issues, even at peak traffic. Tivio Studio gave us full confidence to focus on production instead of firefighting."
Ondřej Novotný
Co Founder of Oktagon MMA
4
0
9
4
3
7
8
6
4
1
5
4
3
2
7
8
0
4
2
0
+
Years of experiences
Delivering timeless, functional spaces through innovation, precision, and client-focused design excellence.
4
0
9
4
3
7
8
6
4
1
00
4
3
2
7
8
0
4
2
0
+
Client base
We pride ourselves on delivering excellence, reflected in the high satisfaction of every client.
Questions? We're here to assist!
I need this to work across live episodes, 24/7 feeds, and catch‑up VOD—does it?
Yes. Tivio Studio runs across live streams, linear channels, and VOD libraries. Overlays are content‑aware, so shoppable and interactive moments remain active after the live broadcast to extend the monetization window.
We already have broadcasters and platforms—how does Tivio fit without disrupting their stack?
Tivio is a zero‑CapEx overlay that sits on top of existing players and workflows. Licensees keep their infrastructure; you add an interactive monetization and data layer that launches fast and stays consistent across partners.
Our biggest audience is on set‑top boxes—can viewers participate there?
Yes. Tivio supports operator environments and hybrid approaches (including HbbTV where supported) to bring voting and commerce to TV-first audiences. Participation happens via remote prompts and synchronized mobile handoff when needed.
How do payments work for high-frequency actions like voting and premium unlocks?
Tivio supports frictionless in‑stream purchases, including QR-based flows and secure mobile handoff so viewers complete payment with Apple Pay/Google Pay on their phone while the TV stays the main screen. Tivio also supports premium content unlocks and micro‑transactions as part of hybrid monetization.
We have multiple international licensees—how do we keep the experience “format‑safe”?
Tivio acts as the centralized engine for interaction and monetization standards. You define the rules and UX once, apply them across territories, and unify engagement analytics while still allowing regional feature toggles.
